Musculoskeletal problems and the workplace

There's an interesting article on the business pages of the BBC website about musculoskeletal issues and work. Apparently:

Almost 31 million days of work were lost last year due to back, neck and muscle problems, according to the Office for National Statistics (ONS).

That's a not insignificant number.  It seems obvious then that there's a place for soft tissue therapy in the workplace, but how do you go about convincing business that it pays to have onsite therapy available? I don't know the answer to that, but I know from my time as a student working at a large media company that members of staff seemed to value having us available.

Of course we can't help everyone, but I do wonder whether, if we could somehow get more involved in the work place, then maybe we could address some of the muscular problems that might be affecting some workers as part of the bigger picture of well-being for all staff.